Membership Drive is a resource for organizations working to create face-to-face canvass fundraising programs that generate high-volume and high-quality long-term donors and activists. Our Advisory Services practice provides comprehensive canvass program assessment, testing, and analysis to ensure a range of value propositions, including strong ROI, high quality donors, and high performing staff.
Our techniques include practices for increasing donor value, shaping staff training, improving staff retention, managing costs, developing program materials, testing, and more. Our intense evaluation will highlight current strengths, areas for improvement, and recommendations for implementation.
Uniquely Positioned Canvass Advisory Team
The Membership Drive team is uniquely positioned based on our deep U.S. experience in face-to-face canvass fundraising, unrivaled access to best practices and market insights, and our expertise rooted both in years of leadership and current practice. Membership Drive offers the following:
- Unrivaled Access to Canvass Best Practices and Market Insights. Membership Drive manages the Face-to-Face Fundraising Round Table, a collaborative working group comprised of national canvass managers who collaborate to surface strengths; coordinate tests; and share performance data; trainings; overhead costs; staff recruitment and retention insights; as well as diversification strategies. In addition, our team has experience working with over 12 different canvassing organizations.
- Practical, Strategic Advice rooted in current canvass experience from the street to the executive level. Many consultants offer advice based on long past success or from a 20,000 foot level, rather than knowledge rooted in both past success as well as current on-the-ground experience, program management expertise, and market knowledge. The Membership Drive team spends every day managing, evaluating, and improving canvass operations from daily canvasser performance to program planning and evaluation.
The Face-to-Face Canvass Round Table
Among the services provided by Membership Drive is the Face-to-Face Fundraising Round Table, a collaborative working group to surface strengths, coordinate tests, and learn among partners. The Round Table participants include the Working Families Organization, National People’s Action, Center for Popular Democracy, and the Fair Immigration Reform Movement. The collaboration is facilitated by Membership Drive, sponsored by the Center for Community Change, and supported by the Analyst Institute.
For more information about the Canvass Advisory Services or The Round Table, contact Ashley Bloom at Membership Drive: abloom (at) membershipdrive.com.